The Official Guyana Rum Route Discovering Home of World’s Best Rum
(Caribbean Tourism Organisation Press Release) Georgetown, Guyana (February 14, 2020): The Guyana Tourism Authority (GTA) has launched its official rum route in collaboration with the Caribbean Tourism Organization (CTO). Capitalising on Guyana’s rich agricultural traditions, local cultural heritage and cuisine, the Guyana Rum Route is a 200-kilometre journey which blends the past and present into one exhilarating experience. Guyana is the first Caribbean country to establish a heritage route as part of a regional product development thrust being championed by the Caribbean Tourism Organization.
“Set along the vibrant coast, the route offers a sensory experience of the role of rum and sugar cane in Guyana’s economy and its indelible mark on the landscape and people,” explained Brian T. Mullis, Director of the Guyana Tourism Authority. “Rum flows throughout the Caribbean, connects us culturally, and is known to heighten the Caribbean experience.”
Neil Walters, Acting Secretary General & CEO of the Caribbean Tourism Organization reiterated that “Guyana’s official Rum Route is part of CTO’s regional Heritage Routes programme. This programme is centered on creating thematic routes or trails that tell the story of a destination through indigenous and local goods including foodstuff like sugar cane, cocoa, spices and other tangible and intangible aspects of cultural heritage.”
Guyana’s Rum Route covers three areas that can be experienced individually as day or overnight tours, or combined into a multi-day tour. These areas include Georgetown, Berbice, and the East Coast Highway (Half-day, Full-day & Overnight Tour options); West Coast Berbice (Overnight Tour options) and West Coast of Demerara (Half-Day, Full-day & Overnight Tour options). Highlights for interested travellers include:
Immerse yourself in the history of rum and retrace the steps of the Dutch and British on former plantations like Uitvlugt Estate and Blairmont Estate;
Gain insights into the experiences of slaves and indentured labourers who sustained a sugar economy for over two centuries;
Experience local rum shops, tour the Demerara Distillers Limited Distillery and production plants; and
Sample local rum-infused recipes, and taste Guyana’s world-famous rums.
This is a new offering in Guyana of which the two licensed operators are offering certain sites or elements of the areas listed above. For more information, contact Dagron Tours at 223-7921 or email@example.com and Wilderness Explorers at 226-2085 or firstname.lastname@example.org. Alternatively, visit the GTA’s website for an overview of the Guyana Rum Route.
About the Guyana Tourism Authority: The Guyana Tourism Authority (GTA) is a semi-autonomous governmental organisation responsible for developing and promoting sustainable tourism in Guyana through collaboration with sister agencies and the tourism private sector in order to maximise local socio-economic and conservation outcomes and improve the visitors’ experience. The GTA is focused on Guyana becoming recognised locally and internationally as a premier destination for protecting its natural and cultural heritage, providing authentic experiences, and maximising local economic benefits.
About the Caribbean Tourism Organization: The Caribbean Tourism Organization (CTO) is the Caribbean’s tourism development agency comprising membership of Dutch, English, French and Spanish countries and territories, as well as a myriad of private sector allied members. The primary objective of the Caribbean Tourism Organization is to provide to and through its members the services and information necessary for the development of sustainable tourism for the economic and social benefit of the Caribbean. The CTO’s vision is to position the Caribbean as the most desirable, year-round, warm weather destination and our purpose is Leading Sustainable Tourism – One Sea, One Voice, One Caribbean.
For more information on Guyana’s Rum Route contact Kamrul Baksh, Senior Officer of Product Development and Certification within the Travel Industry Development and Operations Division at the Guyana Tourism Authority at email@example.com or
call +(592) 219-0093.